about redclay

red clay is a variety of endeavors driven by study, practice, and passion.

Established by Michael Nemcik in 2011, red clay is a hospitality and media company. Though mostly known for cocktail creation, design, and implementation – also active in wine sales and consultation, photography, and disco music. Michael is also a Judge at the Los Angeles International Spirits Competition. 

a metaphor for an extremely malleable personality, eager to mold to a variety of tasks.

“The name comes from a landmark jazz album and career defining moment of trumpet player and bandleader Freddie Hubbard. For me it was the gateway into Hard-Bop, my favorite style of jazz. I was introduced to music theory via my multi-instrumentalist sister at a young age.  The name also comes from people in the south eating a specific kind of clay, and that my grandfather’s family would eat this clay, going out in the middle of the night to dig for it by torch light in rural Louisiana.”

“Business is as creative as the fine arts. You can be as unconventional, unique, and quirky as you want. A business is a reflection of the creator.” 
—Derek Sivers
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